effective proposals

No-Fail Project Proposals

I recently attended a short training from StoryBrand.com called “5 Reasons You Lost Your Last Deal.” I invite you to check out their resources. It is very […]

Your Brand is your Promise

Your Brand is Your Promise

Recently I read a good article “The Basics of Branding” from Entrepreneur that describes your brand as your promise to customers. This is one of the best […]

check your bing listing

Is Your Bing Listing Correct?

Don’t Forget Bing! The world may describe searching as “Googling”, but Bing is also an important search engine. Make sure that you build/update your bing listing so […]

Own Google MyBusiness!

Local marketing through Google MyBusiness is YOURS! It fills the listing below the map in a local search, and the boxed next to search results. It could […]

Perfect your google listing

Perfect Your Google Listing

Claim Your Google Listing! This is your most important free listing. How does your Google listing look? In order to have control over your Google Listing, you […]

SEO for the Beginner

SEO, Search Engine Optimization, helps your business get found and ranked higher on search platforms.  SEO for the Beginner provides you a quick list of the most […]

facebook boost post

Should I Use Facebook Boost?

A short while after you create a post, Facebook will offer to “Boost” your post for a small fee. A Facebook Boost of a popular post is […]

Branding Myths

Myth: Your brand = your logo. Actually, your brand encompasses every aspect of the customer experience, from advertising through customer service follow up. Be distinctive and find […]

Marketing Tips

Learn from Your Customers

Feedback from your customers can provide you with improvement ideas, new product additions and insight into the emotional parts of the purchase decision for them. Stay curious […]

Offer One Exhilarating Choice

Too many choices overwhelm most people. When creating a proposal for a client, don’t give too many options. Instead, offer one really stellar option, and explain why […]

Sell with Stories

Use stories and experiences to illustrate your product features and advantages. Customers are more likely to remember the stories and possibly share them with friends when they […]

Content is King

Content Marketing

Why spend time on Content Marketing? Content Marketing builds relationships by providing useful, relevant information both on your website (blog), email campaign and over social media. Filling […]